Career Highlights

 

Education

Certificate in Typeface Design

2011 - 2012
Cooper Type Extended | Cooper Union
New York, U.S.A
 

BFA in Graphic Design & Visual Communication

(GRADUATED WITH HONORS)

2004 - 2008
ProDiseño
Caracas, Venezuela
 

School of Arts: Theory & Critics

2003 - 2004
Universidad Central de Venezuela
Caracas, Venezuela

 

Professional Experience

Freelance Designer

2008-today

Graphic & Typeface Design, Lettering, Styling & Art Direction for book covers, print, web and exhibitions. While running my own studio, I've worked on a range of project for clients like The New York Times, Bath & Body Works, Penguin Random House, Harper Collins, American Museum of Natural History, Diner Journal, Campari, Phillip 3.1 Lim. I'm available for both In-House & remote work.

Freelance Art Director

Jan 2018 – Jan 2019
BuzzFeed
New York, U.S.A

Freelance Art Direction, Design, Lettering for the BuzzFeed Commerce Team. Worked on the rebranding of their self-care brand Goodful. Also, was the lead in various design sprints for major brands such as Diageo, Maybelline, Procter and Gamble, The Home Depot.

Book cover designer

2013-2016
Random House
New York, U.S.A

Book cover design for Knopf, Vintage and Anchor and Vintage Español for authors like Jhumpa Lahiri, Dave Eggers, Bill Bryson, Mark Twain, Dinaw Mengestu, Neil Smith, Javier Marías, Paulo Coehlo, William Ospina, Wayne Dyer among others.  
 

Teacher Assistant 

2012-2013
Cooper Union
New York, U.S.A

Teacher Assistant of Cooper Type Postgraduate programs in typeface design. Taught by renowned type designers: Hannes Famira & Just van Rossum (Condensed Program, 2012), Jesse Ragan (Extended Program, 2012-2013) & Sara Soskolne (Principles of Typeface Design, 2013). 


Lead Designer

2010-2012
C&G Partners LLC

Lead Designer for print, web and exhibitions. Developing web design, branding, packaging, and exhibition graphics for various clients like Kaplan Thaler, St. Patrick’s Cathedral, USDC, CUNY, Museum of Jewish Heritage, Low Income Investment Fund (LIIF). 


Intern

2008
American Museum of Natural History
Graphic design and animation for “Extreme Mammals” Mammal Locomotion Interactive Pieces.
Art Direction: Camila Benítez 


Freelance Designer

2006
Museo de Arte Contemporaneo Sofía Ímber
Caracas, Venezuela
Graphic Design of Museum’s catalogues and pop material for Museums Stores in the city of Caracas. 

 

Teaching & Speaking 

CD Lecture:
Isabel Urbina Peña

2020
Parsons School of Design
New York, NY

Reinventando el diseño a través de las letras

2019
DeHache Festival
Querétaro, México

(SELF)Published:
The Craft of Design, Symposia

2017
AIGA DESIGN CONFERENCE
Minneapolis, Minnesota 

 

Everyone Else is Already Taken

2017
AIGA
Philadelphia, Pennsylvania


RGD CREATIVE DIRECTIONS
Toronto, Canada

 

De Lectora Ávida a Diseñadora de Portadas

2016
MEXICO DESIGN FEST
Guadalajara, Mexico

 

Everyone Else is Already Taken

2016
WMC FEST 7
Cleveland, Ohio

 

Know Your Hand

SKETCHING TECHNIQUES FOR THE MODERN LETTERER
2016
TYPO BERLIN
Berlin, Germany

 

Drawnking

2016
Small-group lettering workshops taught in-house and at Isabel Urbina Peña Studio. 
New York, U.S.A

 

Lettering Workshop & Talk

2015-2016
Guest Teacher and Lecturer for Irina Lee's class What's Your Type?
School of Visual Arts
New York, U.S.A

 

Letterholic

2015
Teacher's Assistant for Alex Trochut's Lettering Workshop Letterholic
Cooper Union
New York, U.S.A.

 

Exhibitions

Cover Girls

2017
AIGA Philladelphia
Philadelphia, PA

 

Boogaloo Mutante

2014
Brooklyn, NY


Type@Cooper 2012

2012
Type Directors Club
New York, NY


Cooper Union
New York, NY. 

 

TIPex

2008
Museo de Arte Contemporaneo Sofía Ímber
Caracas, Venezuela


4 en Casa

2007
Caracas, Venezuela

 

Oficina #1: Con las tablas en la cabeza

2006
Caracas, Venezuela


 

 

Accolades & Recognitions

Tipos Latinos

2016
Galea Display, selected for the Biennale

 

Design Observer
50 Books | 50 Covers

2016

Book Cover Series for Mark Twain's books selected for 50 Covers of 2015.

 

PRINT Magazine 
New Visual Artists:
15 Under 30

2015

Selected as one of the fifteen New Visual Artist of 2015, by Print Magazine.

 

Design Observer
50 Books | 50 Covers

2015

Book Jacket for "All Our Names” selected for 50 Covers of 2014.

 

The New York Times
Best Book Covers 2014

2014
Book Jacket for "All Our Names” featured in The New York Times Book Review
 

PRINT Magazine
Typography and Lettering Awards

2014
Lettering Award for book jacket “All Our Names”

 

Fine Book Press Association

2013
Honorable Mention in the Text Family Category for the original typeface "Galea Display"


Muse Awards

2012
Education & Outreach
Bronze: Coming of Age Website

 

Web Marketing Association Webaward

2011
Outstanding Achievement in Web Development for:
Coming of Age Website
Egg Strategy Website 

 

Communicator Awards

2010
Locomotion Interactive for American Museum of Natural History’s
Extreme Mammals

 

Continuing Education

Script Lettering
Brush Lettering
Ken Barber

2014
Cooper Union
New York, U.S.A

 

Intermediate Python
Andy Clymer
Robofont
Frederick Berlaen

2013
Cooper Union
New York, U.S.A

 

Copperplate I Intensive
Marcy Robinson

2014
Society of Scribes
New York, U.S.A


Intro to Sign Painting
John Downer

2012
Cooper Union
New York, U.S.A
 

Italic Hand Calligraphy
Cara Di Edwardo

2011
Cooper Union
New York, U.S.A
 

Great Web Design with CSS
Dan Han

2009
School of Visual Arts
New York, U.S.A
 

Artists Books
Esther K. Smith

2009
Cooper Union
New York, U.S.A
 

Joy of Code HTML
Bud Krauss

2008
Pratt Institute
New York, U.S.A
 

An Intro to Letterpress
Dikko Faust

2008
School of Visual Arts
New York, U.S.A

 

Conceptual Art
Painting
Víctor Hugo Irazábal

2004
Instituto Armando Reverón
Caracas, Venezuela

 

Skills

Adobe Creative Suite
Art Direction
Book Design    
Calligraphy
Embroidery
Fontlab
Glyphs    
Graphic Design    
HTML & CSS    
Illustration    
Knitting    
Lettering    
Letterpress    
Photography
Basic Python        
Risograph    
Robofont    
Silkscreen    
Styling    
Typeface design
Fluent in Spanish and English
Basic French